Robust manufacturer download
Create an in-depth technical asset targeted toward a specified audience
This custom mid-form narrative content provides the opportunity to educate a specified market sector about a specific tactical solution, including ingredients, technologies, co-manufacturing and specific services (e.g., regulatory, clinical trials, quality testing).
Robust manufacturer download
Target your messaging
In-depth download allows focus on a unique offering that is relevant to specified market.
Lead generating
Includes list of users who download the content.
Plan for the future
Repurpose the download we create in future marketing efforts.
Program details
- Scope is 1,750-2,000 words, fully designed with graphics, sidebar and references.
- Client company logo on landing page.
- Performance marketing:
- Two-touch email campaign to relevant audience members.
- Promotional ad placed on a SupplySide website.
- Social media promotion via X (Twitter) and LinkedIn.
- All leads that have given consent for third-party share per Informa data privacy policies over the 60-day program provided weekly as they become available.
- Full payment required for leads to be released.
- A performance marketing report provided at the end of the program.
- Final digital asset provided to client for own use — social media, website collateral, show distribution, etc.
- Custom program approval process:
- Content marketing team works with client on the topic and content of their asset.
- Final content draft reviewed by client; finalized within two weeks from review send date and then submitted to begin production.
- Once in production, the formatted PDF — with images and text placed — sent to the client for review.
- To avoid project delays, requested changes and corrections to copy and artwork by all approving parties should be submitted when returning the initial proof. Continual changes to approved artwork will inhibit us from meeting approved deadlines.
- Each project includes three rounds of edits only and is subject to additional fees for additional rounds.